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Brand strategy is crucial for any business, as it helps establish a unique identity and communicate a product's or service's value to potential customers. One key aspect of branding is styling, which can significantly impact how a brand is perceived by its audience....
Alexander Valley is where I first fell in love with Sonoma County. I have lived and worked there; and my first client, Hawkes Wine is located in the heart of the Alexander Valley, next to the Jimtown store, also a client of Godard Creative. My children attend the...
"I hadn't returned to Seattle since I departed its confines for my first international voyage to the Czech Republic back in 1995. During that era, Seattle exuded a sleepy, grungy vibe, a stark contrast to the bustling tech hub it has morphed into today, largely thanks...
There's an undeniable romance to life on the water in Vietnam, a country where the rivers' rhythm and the ocean's pulse play a pivotal role in daily existence. From the bustling floating markets of the Mekong Delta to the serene, lantern-lit evenings in Hoi An, the...
In the heart of the Petaluma Gap, amidst rolling hills and whispering vines, lies the source of Carpenter Wines' remarkable Pinot Noir—Old Road #3 Vineyard. It was here, under the vast expanse of the California sky, that Jake Hawkes and I spent an unforgettable day...